mHealth: New Autism Video Therapy Administered by Mobile App

Just in time for National Autism Awareness Month, a team at “Data Makes the Difference” and mHealth researcher Dr. Michael Kelley have released what’s being called a “new form of video self-modeling therapy for children with autism.”The therapy is being introduced by way of an app called Ther-Ad for Autism (Therapeutic Advertisements for Autism).Ther-Ad, which [...]

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Posted by mleggs on April 10th, 2011 | No Comments Posted in Mobile Marketing - SMS

The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly, 2nd Edition

For marketers, The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business work. This one-of-a-kind guide includes a step-by-step action plan for harnessing the power [...]

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Posted by mleggs on March 30th, 2011 | No Comments Posted in Miscellaneous

Creating Online Video Content that is Worth Watching

Greg Jarboe | Jan 17, 2011 | CommentsLast month, we looked at the YouTube keyword tool and video optimization techniques. They can help your online video content to get discovered. And getting discovered on YouTube certainly accelerated the launch of Justin Bieber’s singing career. But for most marketers, getting you corporate video discovered in a [...]

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Posted by admin on January 17th, 2011 | No Comments Posted in Search Engine Optimization (SEO)